Dow unveils more details on fungicide for cereal crops ahead of launch

Dow AgroSciences LLC, a wholly owned subsidiary of Dow Chemical Company, released new details this week about its plan to market a new fungicide developed to control key diseases in cereal crops.

Inatreq, a product derived from naturally occurring material, represents a new market opportunity for Dow AgroSciences, with expected annual sales eventually to exceed $200 million.

Dow AgroSciences plans to widely register Inatreq for use globally in countries where cereal crops are grown, as well as pursue registrations in other countries as other uses are identified. For example, the company plans to seek registrations of Inatreq for use on bananas. Initial Inatreq registrations are anticipated in 2018.

“Farmers are looking for novel fungicides as they fight resistance to protect important crops like cereals,” Ramiro De La Cruz , Dow vice president for crop protection, said. “Inatreq will be the only fungicide in the industry that represents a new target site for disease control in the cereals market, which brings great value to farmers.”
Inatreq provides a unique spectrum of disease control in cereals. Based on field trials, key diseases will be effectively controlled by Inatreq at anticipated label-use rates.

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Dow AgroSciences

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